{"id":4169,"date":"2026-03-09T08:43:12","date_gmt":"2026-03-09T08:43:12","guid":{"rendered":"https:\/\/vigorhotelsolutions.com\/?p=4169"},"modified":"2026-03-09T08:44:23","modified_gmt":"2026-03-09T08:44:23","slug":"rate-parity-issues","status":"publish","type":"post","link":"https:\/\/vigorhotelsolutions.com\/index.php\/2026\/03\/09\/rate-parity-issues\/","title":{"rendered":"Rate Parity Issues"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4169\" class=\"elementor elementor-4169\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a78861b e-flex e-con-boxed e-con e-parent\" data-id=\"6a78861b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7677df1 elementor-widget elementor-widget-text-editor\" data-id=\"7677df1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p class=\"wp-block-paragraph\"><strong>The Problem<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By Charles Tan<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-049e43a e-flex e-con-boxed e-con e-parent\" data-id=\"049e43a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e90f3c elementor-widget elementor-widget-text-editor\" data-id=\"5e90f3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"28\" data-end=\"135\">Room rates on <strong data-start=\"60\" data-end=\"135\">OTA platforms are lower than the rates on the hotel\u2019s official website.<\/strong><\/p>\n<p data-start=\"137\" data-end=\"147\"><strong data-start=\"137\" data-end=\"147\">Causes<\/strong><\/p>\n<ul data-start=\"149\" data-end=\"266\">\n<li data-section-id=\"bhs4cd\" data-start=\"149\" data-end=\"211\">\n<p data-start=\"151\" data-end=\"211\">OTA platforms create their <strong data-start=\"178\" data-end=\"209\">own promotions or discounts<\/strong><\/p>\n<\/li>\n<li data-section-id=\"vtn2jd\" data-start=\"212\" data-end=\"266\">\n<p data-start=\"214\" data-end=\"266\">Reservation staff <strong data-start=\"232\" data-end=\"266\">manually enter incorrect rates<\/strong><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"268\" data-end=\"281\"><strong data-start=\"268\" data-end=\"281\">Solutions<\/strong><\/p>\n<ul data-start=\"283\" data-end=\"479\" data-is-last-node=\"\" data-is-only-node=\"\">\n<li data-section-id=\"mxc1ae\" data-start=\"283\" data-end=\"347\">\n<p data-start=\"285\" data-end=\"347\"><strong data-start=\"285\" data-end=\"312\">Check rate parity daily<\/strong> across all distribution channels<\/p>\n<\/li>\n<li data-section-id=\"r7ur33\" data-start=\"348\" data-end=\"412\">\n<p data-start=\"350\" data-end=\"412\">Use a <strong data-start=\"356\" data-end=\"391\">Revenue Management System (RMS)<\/strong> to control pricing<\/p>\n<\/li>\n<li data-section-id=\"1ivuq1v\" data-start=\"413\" data-end=\"479\" data-is-last-node=\"\">\n<p data-start=\"415\" data-end=\"479\" data-is-last-node=\"\"><strong data-start=\"415\" data-end=\"442\">Limit staff permissions<\/strong> to modify room rates to avoid errors<\/p>\n<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The Problem By Charles Tan Room rates on OTA platforms are lower than the rates on the hotel\u2019s official website. Causes OTA platforms create their own promotions or discounts Reservation staff manually enter incorrect rates Solutions Check rate parity daily across all distribution channels Use a Revenue Management System (RMS) to control pricing Limit staff [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4170,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,14],"tags":[],"class_list":["post-4169","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-operations"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rate Parity Issues - Vigor Hotel<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vigorhotelsolutions.com\/index.php\/2026\/03\/09\/rate-parity-issues\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rate Parity Issues - Vigor Hotel\" \/>\n<meta property=\"og:description\" content=\"The Problem By Charles Tan Room rates on OTA platforms are lower than the rates on the hotel\u2019s official website. 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